Web 2.0 makes the spreading of news a lot easier as what you have written can be sent around the world with Web 2.0. Using Social Media for a term of marketing also assists in reaching out to the younger audience therefore improving overall advertising rate. Blogs are also a possible way for marketing because companies can use this as a method to contact their customers or test new ideas out. Companies can also pay to have their company listed on a search engine this allows their company to be a top search on a search engine therefore more advertising of their product will be earned. All of the above are possible because of Web 2.0
Mass communication with Web 2.0 is a good way to spread new Facebook, Twitter, Tumblr or Youtube all of this are a tool of mass communication you are able to broadcast what you are doing almost instantly through web 2.0 this is also useful to news publishers or politicians they can use this various Social Media to broadcast their news update or upload new speeches onto video sharing sites like Youtube so people can access it any time.
In conclusion Web 2.0 have changed the way one would market his things or introduced a new way of mass communication.
-Web 2.0 on Marketing- Growing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers. Another is by being part of the online community or social media like Facebook,LinkedIn or Forum website to updates themselves to updated user contents like such tool called RSS feed. In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products. Social networks have become more user friendly to provide information that is easily reached by the end user. Even now companies are using such strategies to reach customers easier sometimes to offer discounts directly to the user by advertising. Youtube especially can be use to advertise or introduce market news and share them along the internet.
-Web 2.0 on Mass Communication- In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info. Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike. Podcasting are some of the ways that users post video or audio materials to reach to people. Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy. In short, Web 2.0 is about us the users.
-Web 2.0 on Marketing- Growing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers. Another is by being part of the online community or social media like Facebook,LinkedIn or Forum website to updates themselves to updated user contents like such tool called RSS feed. In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products. Social networks have become more user friendly to provide information that is easily reached by the end user. Even now companies are using such strategies to reach customers easier sometimes to offer discounts directly to the user by advertising. Youtube especially can be use to advertise or introduce market news and share them along the internet.
-Web 2.0 on Mass Communication- In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info. Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike. Podcasting are some of the ways that users post video or audio materials to reach to people. Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy. In short, Web 2.0 is about us the users.
web 2.0 , is a very effective tool when used with marketing and mass communications.
under marketing , web 2.0 has the ability to create links and direct users to your desired webpage or domain. Hence , all you need to do is to put up advertisements at social networking sites , or just set up the page. people who are in need or your service or want your product could easily get to you by searching on google. spamming emails is another way that helps marketing as it allows you to reach to the masses in seconds.
mass communication with web 2.0 is an efficient way to spread news to the people around the world, via facebook or twitter.
a perfect example would be steve jobs , who would always hold a press conference whenever he has an upcoming product to market , he would use that opportunity and display the capabilities of his products.
the next moment , you find his press conference of his latest products all over the web , that is because of people present in the conference would be using their mobile phones and post on facebook or tweet via twitter. they also have the ability to upload images and when users click on the link on the web and it would bring them to the picture.
-Web 2.0 on Marketing- Growing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers. Another is by being part of the online community or social media like Facebook,LinkedIn or Forum website to updates themselves to updated user contents like such tool called RSS feed. In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products. Social networks have become more user friendly to provide information that is easily reached by the end user. Even now companies are using such strategies to reach customers easier sometimes to offer discounts directly to the user by advertising. Youtube especially can be use to advertise or introduce market news and share them along the internet.
-Web 2.0 on Mass Communication- In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info. Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike. Podcasting are some of the ways that users post video or audio materials to reach to people. Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy. In short, Web 2.0 is about us the users.
After the lesson on Web 2.0 being a tool for Mass communication and marketing , i can say that Web 2.0 have made a great impact on our lives . We can do things much easier and things are more reachable to us .
For the Mass Communication . For example : If you want to tell all your friends about some stuffs , you don't have to text / call them one by one . You can just post onto your facebook wall and tag their name so they can see your post . Isn't this much more easier ? So it is easier to spread news around the world and it is also faster . Web 2.0 allows video to be posted and in this way , you can use Video to communicate with the people . For example : Youtube and Dailymotion .
Web 2.0 as a marketing function is a very good choice . For examples , like Blogshops , Gmarket. These are very good examples of Web 2.0 as a tool of marketing . They advertise their products online , marked a price and sell it to the customers who agreed to their price and conditions . You don't have to leave your house to get your shopping bags full . You can just create an account , log in and start clicking in blogshops and Gmarket website ; which sell bags , accessories and anything you can find .
In conclusion, Web 2.0 have made our lives much more easier . Be it as a mass communication or a marketing tool , it have benefit most of us .
Web 2.0 act as an important tool to communicate by marketing and mass communication.It enables you to cost-effectively with web 2.0
With the use of web 2.0 for marketing, companies tend to use social networking, blogs, or etc to put on an advertisement of their investment. Wildly popular with young people, marketers are starting to invest in social networking advertising. Marketing on such sites helps companies reach a younger, fickle audience that is beginning to ignore traditional advertising.
Mass Communication which showing product advertisement through a television commercial or a personal e-mail. other examples like youtube, facebook and my Space, these sites allow people to upload content such as videos or personal profiles.So that they can view and contact the seller of the products if they are purchasing it.
Web 2.0 - Probably one of the Best inventions ever! It is dynamic, interactive & enables communication with a couple of clicks. Moreover, it stores information forever, as it never forgets. Whatever you have uploaded would still be there years later.
As such, Web 2.0 would be the most ideal as a marketing and mass communication tool. Even the President of the United States uses it to to make his speech. Twitter, Facebook, Youtube for example. The wonders of it, is that even after you have finished what you wanted to express, everything is recorded for those who have missed it. The thing with Web 2.0 is that it is only a matter of time before someone happens to come across that information and start sharing with others.
So, if you want to advertise something, use Web 2.0 to do it for you. If you don't, your going to lose out big time. Even the President of United States is using it. What are you waiting for?
Web 2.0 has been a great invention as it make the virtual world different. With web 2.0, marketing and mass communication has become easier.
In terms of marketing, with Web 2.0 marketers is able to post their products pictures on the web and able to tag people into the pictures to advertise. Through this advertisement, more and more people would get to know about the product. And being able to see the picture of the product give the customer a rough idea of how the product looks like. Thus, more succeeding deals can be made. Buyers would be more confident in putting their orders.
In terms of Mass Communication, with Web 2.0 almost everyone is connected to each other in one or other ways. People are able to talk to more than 1 person at once. Which allow them to have a mass communication.
Web 2.0 is the best thing on earth as it can really make life easier. You can advertise to multiple people at once without going to each and everyone of them! Life is so must simpler!
Web 2.0 has really help a lot in marketing as well as a mass communication tool. Firstly with web 2.0 information can spread to many people in less than a second. This is because people are connected to each other with web 2.0 and are only six people away from each other. In marketing, web 2.0 has helped through advertising. In Facebook you can create a group or page and advertise. This can contain other links to in which people can access. You can also post links which can be shared. You friends will be able to share or post it too in the profile and again many other people would be able to see it. With this it will be advertised to many people and many people would know about the product or information. Same for Twitter once you update something, your followers would know it and by this information can be spread. YouTube is another platform in advertising as it is very popular millions people access it passing on the information again. There are still many many other web 2.0 such as blogging which helps in marketing.
Web 2.0 also helps as a mass communication tool. With Facebook, Twitter and YouTube information or news could also spread in seconds. For example the Tsunami in Japan this year, I knew it by Twitter. Therefore with this tools information can be passed to people for them to be aware of what is happening. With web 2.0 many people would be able to help as many people knows about the disaster.
Therefore, web 2.0 has really helped a lot, in marketing as well as a mass communication too. It is a great invention as people are more closer and more connected to each other.
Based on the case study on Web 2.0 as a marketing and mass communication tool, it helps and creates opportunities for the internet to be used as an efficient, effective and powerful platform for marketing and mass communication tool. Internet-savvy can now easily deliver information on new products and ideas to global audience very easily such as Blog. Such example as the campaign started by Barack Obama which he uses web 2.0 tools for mass communication, soliciting feedback and fund-raising. From the case study, we can see that web 2.0 gives advantages for those who uses it such as Barack Obama as more people are into internet these days and with web 2.0, interaction is integrated within it. This case study is on mass communication tool. Another case study is on marketing. Another example is "Integrated Marketing Using Web 2.0 Tools" in which many businesses have integrated web 2.0 tools such as Blog and social network and conventional advertising methods to market their products and services such as using google advertisement online. A good example of how movies is are strategically marketed through trailers on YouTube planted by movie companies supplemented by announcements on celebrities' blogs and traditional TV trailer spots.
After reading and doing research on the case study, I realized how powerful Web 2.0 is especially in terms of marketing and mass communication tool. Web 2.0 has changed the game especially in business and politics.
Web 2.0 allow companies to use social network to advertise their product and through the advertisement/video/images in social network, the range of targeted audience has widen allowing more people to know the product that company selling.
Politician used social network to gain popularity as well as to gain support from people to veto against some policies in parliament. People used social network speak up their mind about the current happening and political issue which allow politician/government to check the ground, understanding what are the response on certain issues.
Social network in web 2.0 has narrow the gap between people and redefine the meaning of geographic distance. Over the years, the membership in social network increase exponentially, this allows huge increase in volume of communication and increased speed of communication making social network a great tool for mass communication.
Web 2.0 is indeed now the easiest tool to connect everyone together even if they are of different countries.
Using web 2.0 as a Marketing tool is a brilliant idea because, people can upload pictures of the items they are selling and tag and link others to view it. As more and more people were tagged and linked to the pictures, people can get an idea of how the items look like and if they are interested, they can purchase the item easily online.
Using Web 2.0 as a Mass Communication tool allows everyone to communicate easily. Creation of Web 2.0 made it easy to communicate with one another. For example, Facebook, Twitter, YouTube, MySpace. We can upload anything on these social networking sites and people who are friends or a follower of you on these sites, can view whatever you have posted, and slowly, it'll then spread to everyone. An example would be Obama. He have a twitter account, Facebook account and even YouTube channel. So whatever speech that he had said and anyone missed it can actually go to his YouTube channel to check it out. Similarly, through his Twitter and Facebook account, he can communicate with citizens or even people all over the world!
In conclusion, Web 2.0 is created to do useful things like Marketing, Mass Communication or even Leisure. No one should abuse the use of Web 2.0 and I hope that a more advance web would be created soon so that people can see the increasing advancements of technology
Web 2.0 is such an efficient tool for relief efforts. In Japan earthquake and tsunami, first- person accounts uploaded many videos on Youtube. People from around the word gotten the news and showed their concerns by donating money, food and clothing to Japan. Japan gets support and empathy from around the world mostly through social media. On Twitter, hashtags such as #prayforjapan, Fukushima and Sundai rose to the top of the site's "trending topics" index as people spread news and images of the quake. "Text REDCROSS" surged as a trending topic on Twitter. In overall, Web 2.0 makes the relief efforts such an efficient and easy task to help the victims.
-Web 2.0 on Marketing- Growing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers. Another is by being part of the online community or social media like Facebook or Forum website to updates themselves to updated user contents like such tool called RSS feed. In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products. Social networks have become more user friendly to provide information that is easily reached by the end user. Youtube especially can be use to advertise or introduce market news and share them along in the internet.
-Web 2.0 on Mass Communication- In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info. Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike. Podcasting are some of the ways that users post video or audio materials to reach to people. Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy. In short, Web 2.0 is about us the users.
Web 2.0 makes the spreading of news a lot easier as what you have written can be sent around the world with Web 2.0. Using Social Media for a term of marketing also assists in reaching out to the younger audience therefore improving overall advertising rate. Blogs are also a possible way for marketing because companies can use this as a method to contact their customers or test new ideas out. Companies can also pay to have their company listed on a search engine this allows their company to be a top search on a search engine therefore more advertising of their product will be earned. All of the above are possible because of Web 2.0
ReplyDeleteMass communication with Web 2.0 is a good way to spread new Facebook, Twitter, Tumblr or Youtube all of this are a tool of mass communication you are able to broadcast what you are doing almost instantly through web 2.0 this is also useful to news publishers or politicians they can use this various Social Media to broadcast their news update or upload new speeches onto video sharing sites like Youtube so people can access it any time.
In conclusion Web 2.0 have changed the way one would market his things or introduced a new way of mass communication.
-Web 2.0 on Marketing-
ReplyDeleteGrowing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers.
Another is by being part of the online community or social media like Facebook,LinkedIn or Forum website to updates themselves to updated user contents like such tool called RSS feed.
In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products.
Social networks have become more user friendly to provide information that is easily reached by the end user.
Even now companies are using such strategies to reach customers easier sometimes to offer discounts directly to the user by advertising.
Youtube especially can be use to advertise or introduce market news and share them along the internet.
-Web 2.0 on Mass Communication-
In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info.
Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike.
Podcasting are some of the ways that users post video or audio materials to reach to people.
Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy.
In short, Web 2.0 is about us the users.
-Web 2.0 on Marketing-
ReplyDeleteGrowing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers.
Another is by being part of the online community or social media like Facebook,LinkedIn or Forum website to updates themselves to updated user contents like such tool called RSS feed.
In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products.
Social networks have become more user friendly to provide information that is easily reached by the end user.
Even now companies are using such strategies to reach customers easier sometimes to offer discounts directly to the user by advertising.
Youtube especially can be use to advertise or introduce market news and share them along the internet.
-Web 2.0 on Mass Communication-
In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info.
Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike.
Podcasting are some of the ways that users post video or audio materials to reach to people.
Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy.
In short, Web 2.0 is about us the users.
web 2.0 , is a very effective tool when used with marketing and mass communications.
ReplyDeleteunder marketing , web 2.0 has the ability to create links and direct users to your desired webpage or domain. Hence , all you need to do is to put up advertisements at social networking sites , or just set up the page. people who are in need or your service or want your product could easily get to you by searching on google.
spamming emails is another way that helps marketing as it allows you to reach to the masses in seconds.
mass communication with web 2.0 is an efficient way to spread news to the people around the world, via facebook or twitter.
a perfect example would be steve jobs , who would always hold a press conference whenever he has an upcoming product to market , he would use that opportunity and display the capabilities of his products.
the next moment , you find his press conference of his latest products all over the web , that is because of people present in the conference would be using their mobile phones and post on facebook or tweet via twitter. they also have the ability to upload images and when users click on the link on the web and it would bring them to the picture.
-Web 2.0 on Marketing-
ReplyDeleteGrowing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers.
Another is by being part of the online community or social media like Facebook,LinkedIn or Forum website to updates themselves to updated user contents like such tool called RSS feed.
In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products.
Social networks have become more user friendly to provide information that is easily reached by the end user.
Even now companies are using such strategies to reach customers easier sometimes to offer discounts directly to the user by advertising.
Youtube especially can be use to advertise or introduce market news and share them along the internet.
-Web 2.0 on Mass Communication-
In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info.
Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike.
Podcasting are some of the ways that users post video or audio materials to reach to people.
Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy.
In short, Web 2.0 is about us the users.
After the lesson on Web 2.0 being a tool for Mass communication and marketing , i can say that Web 2.0 have made a great impact on our lives . We can do things much easier and things are more reachable to us .
ReplyDeleteFor the Mass Communication . For example : If you want to tell all your friends about some stuffs , you don't have to text / call them one by one . You can just post onto your facebook wall and tag their name so they can see your post . Isn't this much more easier ? So it is easier to spread news around the world and it is also faster . Web 2.0 allows video to be posted and in this way , you can use Video to communicate with the people . For example : Youtube and Dailymotion .
Web 2.0 as a marketing function is a very good choice . For examples , like Blogshops , Gmarket. These are very good examples of Web 2.0 as a tool of marketing . They advertise their products online , marked a price and sell it to the customers who agreed to their price and conditions . You don't have to leave your house to get your shopping bags full . You can just create an account , log in and start clicking in blogshops and Gmarket website ; which sell bags , accessories and anything you can find .
In conclusion, Web 2.0 have made our lives much more easier . Be it as a mass communication or a marketing tool , it have benefit most of us .
This comment has been removed by the author.
ReplyDeleteWeb 2.0 act as an important tool to communicate by marketing and mass communication.It enables you to cost-effectively with web 2.0
ReplyDeleteWith the use of web 2.0 for marketing, companies tend to use social networking, blogs, or etc to put on an advertisement of their investment. Wildly popular with young people, marketers are starting to invest in social networking advertising. Marketing on such sites helps companies reach a younger, fickle audience that is beginning to ignore traditional advertising.
Mass Communication which showing product advertisement through a television commercial or a personal e-mail. other examples like youtube, facebook and my Space, these sites allow people to upload content such as videos or personal profiles.So that they can view and contact the seller of the products if they are purchasing it.
Web 2.0 - Probably one of the Best inventions ever!
ReplyDeleteIt is dynamic, interactive & enables communication with a couple of clicks. Moreover, it stores information forever, as it never forgets. Whatever you have uploaded would still be there years later.
As such, Web 2.0 would be the most ideal as a marketing and mass communication tool. Even the President of the United States uses it to to make his speech. Twitter, Facebook, Youtube for example. The wonders of it, is that even after you have finished what you wanted to express, everything is recorded for those who have missed it. The thing with Web 2.0 is that it is only a matter of time before someone happens to come across that information and start sharing with others.
So, if you want to advertise something, use Web 2.0 to do it for you. If you don't, your going to lose out big time. Even the President of United States is using it. What are you waiting for?
Web 2.0 has been a great invention as it make the virtual world different. With web 2.0, marketing and mass communication has become easier.
ReplyDeleteIn terms of marketing, with Web 2.0 marketers is able to post their products pictures on the web and able to tag people into the pictures to advertise. Through this advertisement, more and more people would get to know about the product. And being able to see the picture of the product give the customer a rough idea of how the product looks like. Thus, more succeeding deals can be made. Buyers would be more confident in putting their orders.
In terms of Mass Communication, with Web 2.0 almost everyone is connected to each other in one or other ways. People are able to talk to more than 1 person at once. Which allow them to have a mass communication.
Web 2.0 is the best thing on earth as it can really make life easier. You can advertise to multiple people at once without going to each and everyone of them! Life is so must simpler!
Web 2.0 has really help a lot in marketing as well as a mass communication tool. Firstly with web 2.0 information can spread to many people in less than a second. This is because people are connected to each other with web 2.0 and are only six people away from each other. In marketing, web 2.0 has helped through advertising. In Facebook you can create a group or page and advertise. This can contain other links to in which people can access. You can also post links which can be shared. You friends will be able to share or post it too in the profile and again many other people would be able to see it. With this it will be advertised to many people and many people would know about the product or information. Same for Twitter once you update something, your followers would know it and by this information can be spread. YouTube is another platform in advertising as it is very popular millions people access it passing on the information again. There are still many many other web 2.0 such as blogging which helps in marketing.
ReplyDeleteWeb 2.0 also helps as a mass communication tool. With Facebook, Twitter and YouTube information or news could also spread in seconds. For example the Tsunami in Japan this year, I knew it by Twitter. Therefore with this tools information can be passed to people for them to be aware of what is happening. With web 2.0 many people would be able to help as many people knows about the disaster.
Therefore, web 2.0 has really helped a lot, in marketing as well as a mass communication too. It is a great invention as people are more closer and more connected to each other.
Based on the case study on Web 2.0 as a marketing and mass communication tool, it helps and creates opportunities for the internet to be used as an efficient, effective and powerful platform for marketing and mass communication tool. Internet-savvy can now easily deliver information on new products and ideas to global audience very easily such as Blog. Such example as the campaign started by Barack Obama which he uses web 2.0 tools for mass communication, soliciting feedback and fund-raising. From the case study, we can see that web 2.0 gives advantages for those who uses it such as Barack Obama as more people are into internet these days and with web 2.0, interaction is integrated within it. This case study is on mass communication tool. Another case study is on marketing. Another example is "Integrated Marketing Using Web 2.0 Tools" in which many businesses have integrated web 2.0 tools such as Blog and social network and conventional
ReplyDeleteadvertising methods to market their products and services such as using google advertisement online. A good example of how movies is are strategically marketed through trailers on YouTube planted by movie companies supplemented by announcements on celebrities' blogs and traditional TV trailer spots.
After reading and doing research on the case study, I realized how powerful Web 2.0 is especially in terms of marketing and mass communication tool. Web 2.0 has changed the game especially in business and politics.
Web 2.0 makes life much easier.
-Timothy-
Web 2.0 allow companies to use social network to advertise their product and through the advertisement/video/images in social network, the range of targeted audience has widen allowing more people to know the product that company selling.
ReplyDeletePolitician used social network to gain popularity as well as to gain support from people to veto against some policies in parliament. People used social network speak up their mind about the current happening and political issue which allow politician/government to check the ground, understanding what are the response on certain issues.
Social network in web 2.0 has narrow the gap between people and redefine the
meaning of geographic distance. Over the years, the membership in social network increase exponentially, this allows huge increase in volume of communication and increased speed of communication making social network a great tool for mass communication.
Web 2.0 is indeed now the easiest tool to connect everyone together even if they are of different countries.
ReplyDeleteUsing web 2.0 as a Marketing tool is a brilliant idea because, people can upload pictures of the items they are selling and tag and link others to view it. As more and more people were tagged and linked to the pictures, people can get an idea of how the items look like and if they are interested, they can purchase the item easily online.
Using Web 2.0 as a Mass Communication tool allows everyone to communicate easily. Creation of Web 2.0 made it easy to communicate with one another. For example, Facebook, Twitter, YouTube, MySpace. We can upload anything on these social networking sites and people who are friends or a follower of you on these sites, can view whatever you have posted, and slowly, it'll then spread to everyone. An example would be Obama. He have a twitter account, Facebook account and even YouTube channel. So whatever speech that he had said and anyone missed it can actually go to his YouTube channel to check it out. Similarly, through his Twitter and Facebook account, he can communicate with citizens or even people all over the world!
In conclusion, Web 2.0 is created to do useful things like Marketing, Mass Communication or even Leisure. No one should abuse the use of Web 2.0 and I hope that a more advance web would be created soon so that people can see the increasing advancements of technology
Web 2.0 is such an efficient tool for relief efforts.
ReplyDeleteIn Japan earthquake and tsunami, first- person accounts uploaded many videos on Youtube. People from around the word gotten the news and showed their concerns by donating money, food and clothing to Japan. Japan gets support and empathy from around the world mostly through social media. On Twitter, hashtags such as #prayforjapan, Fukushima and Sundai rose to the top of the site's "trending topics" index as people spread news and images of the quake. "Text REDCROSS" surged as a trending topic on Twitter.
In overall, Web 2.0 makes the relief efforts such an efficient and easy task to help the victims.
-Web 2.0 on Marketing-
ReplyDeleteGrowing numbers of marketers are using web 2.0 tools to engage consumers by using websites that allows users to add,edit or delete contents of a product making a better experience for both consumers and marketers.
Another is by being part of the online community or social media like Facebook or Forum website to updates themselves to updated user contents like such tool called RSS feed.
In a marketers point of view, using web 2.0 tools has enable them to make evaluation from users posting online and hence improving their products.
Social networks have become more user friendly to provide information that is easily reached by the end user.
Youtube especially can be use to advertise or introduce market news and share them along in the internet.
-Web 2.0 on Mass Communication-
In providing links to media section like online newspaper, internet radio or TV and online news, these popular websites are essential to reach hold of internet users to get the latest info.
Nowadays Mass-communication are engaging social network eg. Twitter to reach even more people targeting youths and adults alike.
Podcasting are some of the ways that users post video or audio materials to reach to people.
Realtime news are now available just by being tagged onto a networking site.
In my point of view, web 2.0 has evolve the internet. With users updating contents every second, we may receive up to date info instantly from Podcasting to Tagging to Social Networking.Search engine using web 2.0 tools are capable to let user search for anything because of folksonomy.
In short, Web 2.0 is about us the users.